Starts in

MSPs: your clients' attack surface just got bigger. And you're not billing for it.

Live on June 24th. 30 minutes. How to turn the BYOD question 65% of your clients are asking about into a productised service line — before Q4.

Date: Tue, Jun 24, 2026
Time: 12:00 PM ET
Runtime: 30 min + Q&A
Format: Live Zoom webinar

Save my seat Can't make it live? Register anyway — we'll send the recording.

The visibility gap

Schools are out. The work just moved to devices you can't see.

New Omdia research surveyed 319 US MSPs. Average monitoring coverage on corporate laptops: 79%. On personal devices: 24%. Summer expands the personal-device workload while the corporate kit sits at home.

79% / 24%

MSP monitoring coverage on corporate laptops vs personal devices.

65%

of MSPs had a client ask about BYOD security in the last 12 months. 45% had multiple clients ask.

45%

of BYOD breaches involve credential theft. Only 29% are lost devices — the threat isn't the hardware.

The opportunity

3 ways to turn the BYOD question into recurring revenue

Your clients want technical controls (50%), best-practice guidance (46%), and policy work (40%). That's a productised service tier waiting to happen.

Protect the person, not just the device

Identity-first BYOD protection secures employee-owned devices without an MDM agent. Stops credential theft and account takeover where they actually happen.

Identity

Use the seasonal trigger

The summer move-to-personal-device pattern gives you a concrete reason to open the BYOD conversation with existing clients this month — not "best practice", a present-tense risk.

Conversation

Package it and price it

Structure BYOD security as a recurring add-on alongside your existing stack. MSPs who get this packaged by July will be billing for it through Q3 and Q4.

Revenue

What you'll learn

30 minutes. Four takeaways you can apply this week.

Why summer expands BYOD attack surface in ways most MSPs aren't pricing for

The seasonal shift to personal devices and the real numbers behind monitoring blind spots.

How to use the seasonal trigger to open the BYOD conversation

A present-tense risk frame that gets clients leaning in, not deflecting to "next quarter".

What identity-first BYOD protection looks like

Why MDM and IAM don't close the gap, and how to layer in protection without ripping out your existing stack.

How to structure and price BYOD as a recurring add-on

The packaging model MSPs are using to convert "advisory" work into a service tier billed through Q3 and Q4.

Your hosts

Who's running the briefing

Two named hosts from Aura Business — Peter Giardino and Eric Meibers. Come with a specific client in mind.

Peter Giardino

Aura Business

Works with MSPs every day on packaging identity-first security as recurring revenue, not advisory work.

Eric Meibers

Aura Business

Spends his time helping MSP partners turn BYOD chaos into a streamlined, identity-first offering clients pay for.

Live attendees only · Drawn at the end

One pair of Meta Ray-Ban AI glasses.

One live attendee leaves with a pair of Meta Ray-Ban AI glasses — drawn at the end of the live session. You have to be in the room when the draw happens. Watching the recording later doesn't count.

Meta Ray-Ban AI glasses — the live-attendance prize.

Meta Ray-Ban AI · live attendees only

Ready?

30 minutes that turn BYOD into a service line.

Register once. We'll send the Zoom link and reminders as we get closer. Miss it live? You'll still get the recording — just not the Ray-Bans.